Because don't all stories start this way?
No, I know. You're right. But this one does.
When I was a sophomore in college, a boy I had befriended (and developed a massive crush on) asked me to write his essay for one of our final projects in linguistics.
Obviously, I said, "No! Write your own essay, I follow the code of conduct!"
Just kidding.
I probably said something like, "Yeah! I love you! I mean, yeah! I'd love to!"
At 19, I had not a backbone in sight. So, I agreed. With heart eyes bursting out of my head.
My not-boyfriend knew that I loved peanut butter. A weird fact I probably blurted out to him at some point or another because I was nervous. So instead of coughing up the cash for this essay, he picked me up (was he in love with me?), drove us to the local grocery store (suuuch a gentleman), and said, "Pick out as many jars as you want" (anyone else blushing???).
I walked away with a thick bag of Skippy and no glimmer of hope for a date, but I discovered something that ended up being pretty profound.
Not everybody loved writing the way I did. In fact, people would actually outsource this skill.
Up until this point in my life, the only narrative I had ever heard around writing, or any creative field for that matter, was that it was a starving artists' game.
Thank God I didn't listen.
Since The Great Peanut Butter Exchange, I've refined this craft of mine to help other small business owners bring their story to life with compelling, captivating copywriting.
Now I'm here to help you do the same.
(and no, you may not pay with peanut butter!)
Never without
My Kindle + a gigantic water bottle
favorite TRAVEL memory
Honeymoonin' on the Amalfi Coast
probably listening to
The latest episode of Girls Gotta Eat
COFFEE ORDER
Hot latte with whole milk and one pump of vanilla
ENNEAGRAM RESULTS
Enneagram 3w2, obvs
current era
Still vibing to TTPD
Let's talk books on our calls.
Ask me about the cooking class.
I've been a proud Snack Head since 2019!
No one works harder than my espresso machine.
AKA engaging with people is my MO.
loml destroyed me.
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Explore my services to see which one fits your needs!
02
The Target Audience Toolkit is an interactive digital worksheet that helps you get super clear on who you're speaking to.
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A writer without a blog? As if. Head there to get all of my unfiltered thoughts--and some copywriting tips, ofc.